Objects of yesteryear
What they needed
They have a goal to be a leading marketplace that celebrates extraordinary design and challenges today's consumerism through curated inventory that is not available anywhere else. For this reason, they needed to have a strong tone of voice and online/mobile strategy.
What we did
Brand strategy, tone of voice, identity, catalogue design, digital design, art direction
How we did it
Yet to fully launch, the resulting brand (that we are lucky to be able to share) had to position them as a one-of-a-kind online marketplace that connects design lovers to extraordinary pieces (from furniture and fine art to jewelry and fashion). The name we came up with captures the essence of their brand perfectly. The creative deliberately fuses the concept of yesteryear with today's innovation aligning with their vision to give customers access to once-forgotten pieces through a leading platform.